By Kevin Drum:
He would have been personally bankrupt, too, but his creditors decided to put him on a leash and let him try to work his way out. He made steady progress, but the casinos continued to be a millstone around his neck. By the mid-'90s, however, the stock market was getting hot and lots of small investors, then as now, were mesmerized by the Trump name. So Trump decided that as long as there were lots of rubes who still thought he was a great businessman, he might as well take advantage of them. Timothy O'Brien tells the story in TrumpNation:
In a masterstroke of financial maneuvering, and in a tribute to the sucker-born-every-minute theorem, [Trump] managed to take two of the Trump casinos—the Plaza and the Taj Mahal—public in 1995 and 1996, at a time when Donald was unable to make his bank payments and was heading toward personal bankruptcy. The stock sales allowed Donald to buy the casinos back from the banks and unload huge amounts of debt. The offering yanked Donald out of the financial graveyard and left him with a 25 percent stake in a company he once owned entirely.
…In one fell swoop someone else became responsible for the debts that almost sank Donald…Exactly what investors thought they might get for their Trump Hotels investment wasn't entirely clear. Donald had already demonstrated that casinos weren't his forte, and investors were buying stock in a company that was immediately larded with debts that made it difficult, if not impossible, to upgrade the operations.
…Allan Sloan, the financial writer who had opined with great accuracy on many things Trump, offered a fair warning to Trump Hotels' investors: "Shareholders and bondholders have to be total fools ever to think that Donald Trump will put their interests ahead of his own."…Donald spent several years proving Sloan correct.
…Just a few months after Trump Hotels absorbed the Taj, Donald sold his last Atlantic City casino, the Castle, to the public company. That is, Donald sold his own casino, with all of its heavy debts, to a public company he controlled. The $490 million price tag for the Castle was about $100 million more than analysts thought it was worth…sending the company's stock into a nosedive from which it never recovered.
…Although Trump Hotels' shares were sinking and there were no earnings to be seen, Donald paid himself $7 million for his handiwork at the company in 1996…Jerry Useem at Fortune took note in 2000 of Donald's "disquieting” tendency to "use the casino company as his own personal piggy bank." In addition to the multimillion-dollar bonuses Donald was lifting out of Trump Hotels, Useem pointed out that "the pilots of his personal 727 are on the casino company's payroll" and that in 1998 Donald "had the already cash-strapped company lend him $26 million to pay off a personal loan."
The Full Story (March 14, 2016)
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